E-mail Newsletters
Design and Development
We are well-versed with the development and design of e-mail newsletter campaigns – and it’s not just about reflecting your corporate identity. We look in particular at how to avoid the common pitfalls that can lead to an unsuccessful campaign, such as: complying with CAN-SPAM regulations, designing for worst case browser/client scenarios (such as no HTML support, Images turned off, no stylesheet, etc).
Whether you want a template set up to enable you to send out regular briefing e-mails, or you want a one-off design to promote a particular product or service, we develop your newsletter to meet your aims and objectives.
Many companies have their own in-house systems to send e-mail newsletters, and we are able to provide you with the necessary source files to enable you to send using your own e-mail management tools.
Campaign Management
If you are looking for a solution that enables you to send your e-mail newsletters when you want and then track the responses yourself, we are able to set you up with your own account using the Well Studio iContact System, e-mail campaign software which provides you with everything you need to send branded campaigns for your business.
Your Well Studio iContact Email Newsletter tracking and sending system enables you to track and monitor the success of your campaign via your own web interface, with no technical know-how required. From here, you can control every aspect of your campaign, but most importantly, view vital campaign statistics on opening, bounce rates, forwarding and non-reads.
We currently produce e-mail newsletters for a number of our own clients, including law firms Owen White and Mishcon de Reya.
We also produce email campaigns for big-name destination clients through agencies Law Creative, Aqueduct and WFCA Integrated.